Jul 4, 2022
"You don't want your launches to be the only way in which you acquire clients. A lot of us start that way, that's normal. But eventually you're going to get to a phase where you're thinking ok, launches are getting a little bit tiring, so you can't imagine doing more and more. And so, that's why this strategy of building evergreen, and also doing launches is the best way to take things to a whole other level, where you can bring in clients 365 days out of the year."
Jack Born is the founder of Deadline Funnel, a tool that makes it easy to increase conversions and generate more sales with authentic evergreen marketing. After quitting his job in 2001, Jack has been building software that helps make life easier for Entrepreneurs.
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